Sunday, January 29, 2012

#3 Brainwashed

Read Brainwashed by Seth Godin here: http://changethis.com/manifesto/66.01.Brainwashed/pdf/66.01.Brainwashed.pdf



Acknowledging the Lizard
In the reading, the author describes the lizard as being more specifically "the lizard brain." He emphasizes that everyone has lizard tactics in life and that most to all of them are used constantly throughout our day. They are a set of rules we follow to not appear out of line. We check with them constantly to make sure were following society the way we've been taught to and also to prevent the possibility of failure. Acknowledging the lizard is the one and only way to ignore it. If you consider the lizard's impact on your daily life, you can learn to ignore it and be completely yourself. Brainwash free.


Connect

This concept really illustrates one of the main differences between our generation and the ones before us. We now have this tool that has never been used and the most interesting thing about it is that there is no clear instruction on what you do with it. Connection to people you will never meet face to face is a completely odd thing to consider. It can help in a variety of ways and the most important is sharing what you have. Sharing is easier then ever in history and this new system just begs you to put whatever you got into it. 
Art

 Art is anything that is original from you. It comes only from you and there is no clear definition of it. Art can give you perspective, and it can also strive towards innovation. Art is the new leader in trends and innovation. It's not about working in a factory to make ends meet anymore. Now it is your job to create what you have and share it to others. You can make the new "thing" even if nobody, including you knows what it even is!


These "levers" that I have summarized above heavily influence my creativity even if it just gave me another reason to write. This blog is very connected to all three of the concepts listed above. Writing this essay alone, is able to emphasize on my art skills because I am able to put something that is completely from me. I also utilize connection by putting this out to the public on the internet. The internet makes it incredibly easy to publish your work and share it with others. Which leads me to acknowledging the lizard. The lizard is the thing that would keep me from doing this in the first place. The lizard would instruction me to not create this form of art and it would cringe at the idea of sharing it with anyone. I am able to ignore that and blissfully place this out there to help me defeat the "brainwashing" techniques that old society has placed on us. 

I feel that art and creativity the new occupation to succeed. The 9-5 job just doesn't cut it like it used to. Job security is very hard to find in many places and benefits get smaller every year. Knowing how to manufacture an object, hundreds of times a day is very restrictive on our minds.  Opening up our ideas to others used to be a very rare thing. Now, it is done by many and some even do it for a living. Of course, people constantly fail at getting the feedback they want, but at the same time, they learn from it and mold their creativity further until it becomes something revolutionary. 

In my opinion, exercises like this help boost my creativity. I feel that it helps me discover more about myself every time I do one. Also, getting to share things like this with anyone really helps me critique my own work. The main thing I got out of this reading, was that art can be defined as almost anything. Some things haven't even been figured out yet, but art is behind many of things. 

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